NORFOLK – Your favorite cup of coffee may now be good for your skin.
The coffee bean comes from a coffee cherry or the coffee berry, which is one of the highest anti-oxidant botanicals in nature.
It’s harvested when it’s most potent and used in some face creams and serums and now in a four-part make-up system by Priori.
"There are a lot of good things in coffee, but the coffee we drink has been roasted and processed so if you think about like your veggies, they're better when they're steamed than if they're like cooked to death. Well coffee is the same thing," says dermatologist Dr. David McDaniel.
Dr. McDaniel says the berry combats free radicals and so it's sort of using nature's defense to protect and correct. It protects you from sun damage and pre-mature aging, but there's a corrective affect that actually helps improve things," he adds.
Clinical studies at McDaniel’s Laser and Cosmetic Center showed a reduction in fine lines and wrinkles, uneven brown pigment and redness.
The make-up is made with all natural minerals. The packaging is made of plant-derived, biodegradable plastic and the brushes are eco-friendly, too, with non-animal derived bristles, recycled aluminum stems and sustainable bamboo handles.
Dr. McDaniel is featured in this month’s Allure Magazine as an "anti-aging know-it-all."
